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Data Scientist - Advanced Analytics & Modeling

Company: FocusKPI, Inc.
Location: San Bruno
Posted on: April 2, 2024

Job Description:

FocusKPI is looking for aData Scientist - Advanced Analytics & Modelingto work for our client, one of the largest retailers/e-commerce companies in the U.S.A.The client is building a robust in-house advertising business that's key to its growth strategy. They partner closely with brands on strategies and solutions that harness client's unparalleled omni-channel influence. They deliver relevant retail ads and experiences that connect their customers with the brands and products they love. They useonline and in-store data, encompassing 95% of American households, to measure campaign-correlated sales on their site and in their stores.Work Location:Remote in the U.S.Duration:6 months contract with potential for extension and conversion, depending on budget and performancePay range:$60/hr to $73/hrResponsibilities:

  • Build and enhance media mix models to connect the impact of marketing tactics and business short-term and long-term outcomes
  • Run optimization and simulation scenarios to help provide the marketing investment and allocation recommendations to stakeholders
  • Perform hands-on modeling and complex analyses using SQL &Python
  • Explain complex modeling approaches in simple terms and develop compelling narratives that connect modeling results with business problems
  • Partner with cross-functional teams to streamline data science solutionsMinimum Qualifications:
    • Master's degreein statistics, data science, operations research, economics, mathematics, or related field
    • 4+ years of experience in media mix modeling, predictive modeling, advanced measurement, applicable marketing analytics
    • Proficient coding skills (Python/SQL), experience and knowledge with database structures and Microsoft Excel
    • Experience with predictive modeling algorithms
    • Strong project management skills
    • Able to communicate technical material to a range of audiences that provides insight into marketing performance.
    • Passion for working in a fast-paced agile environment
    • A collaborative mindset, innovative with a sense of curiosityPreferred Qualifications:
      • PhD degree in Statistics, Mathematics, Economics, Operations Research, or related field
      • Experienced in building multiple market mix and multi-touch attribution models
      • Experience with Tableau or similar data visualization tools.
      • Experience with advertising, measurement, and/or digital marketing analytics
      • Experience with advertising technology platforms eCommerce, Ad servers, DSPs, DMPs, etc.Thank you!FocusKPI Hiring TeamFounded in 2010, FocusKPI, Inc. (FocusKPI) is a data science and technology firm specializing in predictive analytics practice and methodologies. FocusKPI is a U.S. company headquartered in Silicon Valley, California with an East Coast office in Boston, Massachusetts.NOTICE: Please be aware of fraudulent emails regarding job postings, job offers and fake checks. FocusKPI's recruiting team will strictly reach out via @focuskpi.com email domain. If you have received fraudulent emails now or in the past, please report it to .
        The domain @focuskpijobs.com is fraudulent and not related to FocusKPI. Please do not not reply or communicate to anyone with @focuskpijobs.com.
        #J-18808-Ljbffr

Keywords: FocusKPI, Inc., San Bruno , Data Scientist - Advanced Analytics & Modeling, Other , San Bruno, California

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