Data Scientist (Marketing)
Company: FocusKPI Inc.
Location: San Bruno
Posted on: May 7, 2022
Job Description:
Job DescriptionFocusKPI is looking for a Data Scientist to work
for our client, one of the largest retailers/E-Commerce companies
in the US. We are seeking an experienced data science individual
contributor to enable deep insights and capabilities to our clients
through advanced analytics and machine learning techniques (e.g.
predictive modeling, segmentation, etc.) This is a full-time
contract position.Work Location: Remote, until office
reopens.Duration: 6 months contract with potential for extension or
conversion.Responsibilities:
- Perform hands-on modeling and complex analyses using Python,
SQL and/or R
- Build and enhance media mix models to connect the impact of
marketing tactics and business short-term and long-term
outcomes
- Scale current Python modeling algorithm through parallel
processing or other efficiencies enhancement
- Explain complex modeling approaches in simple terms and develop
compelling narratives that connect modeling results with business
problems
- Partner with cross-functional team to streamline data science
solutions
- Integrate disparate data sources and leverage state-of-the-art
analytics best practices in order to deliver integrated actionable
insights to partners and senior leadership around digital marketing
optimization
- Produce qualitative and quantitative data
- Design and execute A/B tests and other experiments
- Partner with cross-functional team to streamline data science
solutionsQualifications:
- Ph.D. degree in Statistics, Engineering, Computer Science,
Mathematics, Physics, Economics, Operations Research, or related
fields
- 3+ years of industry experience in data science, measurement,
marketing strategy, data analytics.
- Knowledge of professional software engineering practices and
best practices for the full software development life cycle
- Experience working with large datasets and using practical
statistical analyses
- Strong MMM and testing/experiment design experience
- Industry experience in developing and executing different types
of experiment design
- Experience with advertising, measurement, and/or digital
marketing analytics
- Strong communication skills to ‘tell a story" that provides
insight into the business
- Strong coding skills in SQL, Python, R and database
knowledge
- Extensive experience with predictive modeling algorithms
- Strong project management skills, including managing technical
resources and multiple priorities & milestones.
- You have a passion for working in a fast-paced agile
environment.
- A collaborative mindset and sense of curiosityThank
you!FocusKPI Hiring TeamFounded in 2010, FocusKPI, Inc. (FocusKPI)
is a data science and technology firm specializing in predictive
analytics practice and methodologies. FocusKPI is a US company
headquartered in Silicon Valley, California with an East Coast
office in Boston, Massachusetts.Powered by JazzHRZ0G78T8lFm
Keywords: FocusKPI Inc., San Bruno , Data Scientist (Marketing), Advertising , San Bruno, California
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